All about: Becca Ultimate Coverage Complexion Crème

I am incredibly fussy when it comes to foundation, and it takes a pretty special product to get me hooked - I’d rather go makeup free than wear something that is akin to a mask, if you get what I mean!
My heart strings have definitely been tugged by Becca’s Ultimate Coverage Complexion Creme however, an absolutely beautiful formula that is on counter now at Newmarket beauty boutique Apotheka and feels like heaven on the skin. The clever formula combines excellent full coverage in a very lightweight, breathable formula, which is a definite rarity IMHO. I have always felt that the words ‘lightweight’ and ‘full coverage’ in the same sentence has to be an oxymoron of some sort, but this baby provides excellent coverage in a formula I’m completely comfortable wearing. I often opt for sheerer coverage by day as I don’t require usually full coverage, but if all full coverage products were as weightless as this I’d have no issues switching to a fuller coverage foundation product.
Ideal for any skin type, Ultimate Coverage Complexion Crème contains a balance of 21 percent pure pigment and 22 percent water, which work in synergy to completely conceal imperfections, redness, hyperpigmentation, and uneven texture - but in a breathable, weightless cream. It is free of the likes of Parabens, Sulfates and Phthalates so as safe as it is beautiful to use, but requires a little extra attention for a really seamless application. Apply just one pump of crème (a little goes a long way) to a well-hydrated face after moisturiser or primer is fully absorbed, using a brush to blend flawlessly. If you are between shades, choose the lighter shade because of the formula's high pigment concentration and blend, blend, blend. The texture is a thicker cream but as I mentioned above it does prove a little hard to blend out. Dampening a makeup sponge or beauty blender of some sort helps with this as it sets SUPER quick, so be prepared to work fast and efficiently to get this puppy on. For more buildable coverage, apply a pump to the back of your hand, sweep bristles or sponge over foundation, and apply to face, adding as necessary.
Love it! Becca’s Ultimate Coverage Complexion Crème is available now from Apotheka, in store and online here


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