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Beauty news: RAAIE calls for sun protection to be tax free, and I definitely concur

Launched less than two years ago but already a major player – and award winner – in the beauty space, RAAIE is an active skincare brand with the transformative power of New Zealand’s land, sea and alpine botanicals at its heart, and it is seriously impressive. It was founded by New Zealander Katey Mandy, who spent 11 years working in the fashion and beauty industries in London and New York on high-profile celebrity campaigns such as Katy Perry for ghd, Rosie Huntington-Whitely and Ryan Reynolds for M&S, and renowned Hollywood stylist Kate Young for Target. Her attention to detail and eye for a seriously covetable aesthetic is immediate from the minute you lay eyes on RAAIE’s superlative product offering, and yes, that sublime packaging comes with serious formulas to back it up. The name RAAIE refers to ‘Ra’, god of the sun, and ‘ray’, as in ray of light, and central to the brand’s ethos is an awareness of our complex relationship with the sun in this part of the world. While we ce

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