Wednesday, April 30, 2014

Beauty news: M.A.C x Lorde is almost upon us!



Landing June 27 is M.A.C Lorde, the one collaboration that we have all seen coming for months! It’s news that hasn’t come as a huge surprise to many give a) her unique beauty and b) her close relationship with the super talented Senior Artist Amber Dreadon, but that doesn’t dull how damn exciting it is that Lorde is collaborating on a limited edition collection for M.A.C, landing in just over a month. 
The New Zealand teen phenomenon’s collab will be sold at all authorized M.A.C locations throughout New Zealand, exclusively on MACcosmetics.com, and at select M.A.C Cosmetics stores globally from June 27, 2014. Lorde has been using the mega brand’s products for quite some time and working with them since 2013, so it was a natural fit. Her official statement was: "I have loved M.A.C Cosmetics since I was a little kid. I remember saving up to buy my very first M.A.C lipstick [Snob] at 14, and it was used by about 20 of my friends! M.A.C has a very clear aesthetic that has always felt fashion forward to me. So I was really excited to work with them on these products, which I use pretty much every day and night. I hope you will too."
M.A.C Senior Artist Amber D has a longstanding relationship as Lorde's makeup artist, working on her amazing tour looks and videos, as well as her looks at the 2014 Grammy Awards and Brit Awards. “One of the great things about Lorde is that she is accessible and relatable to people her own age,” she said, “her look and style are a testament to just that.”
The two-piece collection is made up of Pure Heroine, the deep plum signature lip shade of pop’s coolest ingénue with an Amplified finish, and Penultimate Eye Liner RapidBlack in True Black, for the perfect graphic eye.
Love them both and want them now… start counting down the sleeps!

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