Tuesday, September 23, 2014

Hair how to: Redken X Alberta Ferretti SS15 by Guido




The minute images of the recent Alberta Ferretti SS15 show start popping up on Instagram, I started #regramming like a madwoman. Vogue UK described the Milan Fashion Week outing for the popular designer as “like opening the gates to the Garden of Eden and seeing what lies behind. Well, a tribe of bohemian nymphs in sheer barely pink coloured gowns with petal appliqué, of course…” and it was a true joy to behold.
The hair look to go with was by Guido, Redken Global Styling Director, who played up Ferretti’s Spring/Summer 2015 collection with a natural, hippy-inspired hairstyle for the runway. To achieve this beautiful, undone look, Guido used Redken’s Signature Look Fashion Waves 07 Sea Salt Spray and a curling iron to create the perfect combination of a natural, undone texture and feminine waves. In a word: perfection.
“At this moment in time, easy hair feels the most modern, and that’s the overall feeling we get with this hairstyle,” he said. “The Alberta Ferretti girl is kind of a hippie, but still very feminine and soft, so I left the hair a bit natural, with some nice chunky texture and loose curls. I sprayed Redken’s Signature Look Fashion Waves 07 Sea Salt Spray throughout the hair, and then used two different sized curling irons to add more movement. Then, I applied more of Redken’s Signature Look Fashion Waves 07 Sea Salt Spray to pull out the curls a bit, creating that nice matte texture.”
To create the look:
1. Start with clean hair by washing with Redken Diamond Oil Shampoo and Conditioner.
2. Rough blow-dry, and then create a messy centre part using fingers.
3. Use a round brush to blow-dry the front of the hair until smooth.
4. Spray Redken Signature Look Fashion Waves 07 Sea Salt Spray throughout the hair to create some texture.
5. Create additional movement by loosely wrapping underside pieces of hair around a half-inch curling iron and face-framing pieces around a 1-inch curling iron.
6. Apply another mist of Redken Signature Look Fashion Waves 07 Sea Salt Spray throughout the hair to pull out some of the curl.
7. Look gorgeous! Seriously!

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