Thursday, July 19, 2012

Love it: all new Pureology Colour Stylist releases


Last year I had a big old rave when one of my favourite haircare brands - sustainable brand Pureology - introduced Colour Stylist, a collection of styling products designed to address the needs of people like me with coloured hair.
Fast forward to July 2012 and the range is set to get a boost, with three brand new products added to the array of damn fine goodies that are kind on your hair and on the environment.
They are: Illuminating Curl, Radiance Amplifier and Anti-breakage Twist, each playing a different role depending on how you like to style your hair.
Illuminating Curl is a lightweight fortifying lotion that works to shape curls and waves while delivering 24 hours of definition and moisture, whilst Radiance Amplifier is a feather-light mist that amplifies shine and colour with concentrated lipids and Cameline extract for a humidity-resistant barrier to control frizz and protect from environmental damage.
Last but by no means least, Antibreakage Twist is the product to reach for when you’re in the mood for creating dishevelled looks with hold and shine, with zero impact on your sharp, shiny colour.
The 100 per cent vegan formulas all include unique reflective lipid extracts that deliver maximum radiance and free radical damage protection, whilst all Pureology products contain their exclusive Anti-Fade Complex (a combo of antioxidants and sunscreens) to maximise colour retention.
Good stuff.

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