Everything that home fragrance house and bodycare brand ECOYA do is absolutely flawless in my opinion - from killer scents to beautiful events and gorgeous and surprising imagery, they seriously hit the nail on the head. Every time.
They are also always updating and refreshing what they do - which I equally love - in the form of delicious limited edition scents and gifting ideas, and now their newest imagery has been revealed alongside two new scents and damn, she is gorgeous.
ECOYA, who now sell a product around the world something like every 45 seconds, worked with emerging artist, florist and photographer - and all round clever woman - Georgie Malyon to create their latest imagery, some of which is pictured above. The occasion was the creation of a campaign to accompany the latest ECOYA winter Limited Edition fragrances, Sweet Strawberry & Blackberry Leaf and Crisp Aqua & Tiare Flower.
ECOYA worked with Georgie (whose artwork can also be found on my bedroom wall!) in a truly collaborative fashion, allowing her to direct the shoot from the blooms up. A florist for over 10 years, she created the botanical installations pictured here in the totally unique, signature style that fans of her work will recognise immediately. The installation was actually built and photographed underwater using original paint techniques, with the floral inspiration taken from the fragrance notes of each Limited Edition scent. The end results illustrate magical moments captured underwater, depicting the fragrance throw of the candles enveloping the space.
Fragrance notes for the two new releases - which are absolutely beautiful, as per - are:
Sweet Strawberry & Blackberry Leaf - Sweet strawberry, red apple and blackberry leaf combined with sugared violets, peony petals and pink jasmine atop a creamy vanilla bean and sandalwood base.
Crisp Aqua & Tiare Flower - A fresh, tropical fragrance with top notes of mango, guava and coconut, blended with crisp aqua and strong white floral notes rounded out with powdery and oriental undertones of cream and tonka bean.
The winter Limited Edition fragrances are available from mid-February at ECOYA.com and from department stores and boutiques nationwide.Tweet