Thursday, May 28, 2015

Beauty news: Crème de La Mer for World Oceans Day 2015

Crème de la Mer is one of the most well-regarded - and luxurious - skin creams in the world, thanks to its unique use of sea kelp, eco-friendly processing and above all, the astonishing results the cream yields. To celebrate World Oceans Day today, the skin care brand has once again released a very special, limited edition version of their famous moisturising cream; happily, the Limited Edition Crème de la Mer 100ml ($660) will look just as good sitting pretty on your bathroom sink as it will feel on your face and conscience!
In their quest to improve the health of our oceans, La Mer, which uses only sustainable hand harvesting to gather their sea kelp, threw their weight behind two highly-esteemed conservation organisations: the National Georgraphic Society and Oceana. To date, La Mer has donated over $1.5 million to Oceana in support of World Oceans Day, and last year they collaborated with National Geographic's underwater explorers to create a breathtaking short film, led by legendary explorer Dr. Sylvia Earle. This year they are supporting two new explorers alongside Earle, Dr. David Gruber and Shannon Switzer.
If you’re looking for a way to support World Oceans Day, celebrated annually on 8 June, then this is definitely the most stylish option. The limited edition 100ml World Oceans Day Crème de la Mer is available this year from June 1 and is absolutely breathtaking. It comes in a specially designed, ocean-inspired jar that is almost too good to open, and I’ve even been told of fans of the brand who collect these most beautiful limited editions religiously each year. To commemorate the World Oceans Day 2015, a 100ml jar of Crème de la Mer with a new limited-edition design will be available May through June 2015.
Created in 1992 and made official by the United Nations in 2009, World Oceans Day serves as a time to recognise the importance of the sea as a vital ecosystemm and to take action to preserve its delicate habitats and wildlife. For the first time, this year the La Mer jar design will be inscribed with 'Blue Heart' to communicate the brand’s ongoing goal of supporting the protection of the blue heart of our planet – the ocean.
The cream was originally created to honour La Mer founder Dr Max Huber’s love for the sea, and its ability to regenerate and heal the skin. It is hoped that the campaign will also encourage awareness around the necessity to preserve the oceans, and also its fragility and importance as a restorative resource to us all.
World Oceans Day was made official by the United Nations in 2009 and recognises the importance of protecting the ocean and its habitats. To date, Oceana has already made a big contribution by reducing over-fishing and nurturing several ‘threatened marine habitats with its science-based policies’. Save our oceans AND save your skin - what a glorious combo.

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