Monday, February 11, 2013

NYFW How to: Rag and Bone Fall/Winter 13, by Guido for Redken



“Aviation is where it started—from uniforms and Pan Am to modern military aviation,” Rag and Bone designer Marcus Wainwright said backstage after the label’s show achieved liftoff at New York Fashion Week.
Wainwright and co-designer David Neville produced a mod, thoroughly sexy Autumn/Winter 2013 collection, and Redken Global Styling Director Guido was only too happy to create a beautiful hair look to complement the structured yet soft, menswear-inspired pieces.
"This look is really very fitting for the Rag and Bone girl, it's a little bit Edie-Sedgwick inspired but it's not too exaggerated,” said Guido, who created a highly wearable loose chignon for the show with an emphasis on texture and a nod to the sixties. “It's got a tomboy feeling, but it also has a certain softness to it... Creating the low side part and then sweeping the hair over the forehead ultimately gives it a feminine feel." 
To Get the Look:
* Apply Redken guts 10 root targeted volumizing foam to damp hair from roots to ends.
* Create a deep, clean low side part.
* Roughly blow dry with fingers to create a very natural texture.
* When fully dry, add Redken powder refresh 01 aerosol hair powder/dry shampoo throughout to add texture and a matte effect.
* Drag hair together into a low ponytail at the nape of the neck and secure with elastic.
* Apply Redken quick tease 15 backcoming finishing spray to the ponytail and twist into a loose knot, securing with pins and letting a the "wispy" ends come out.
* "Soften" the whole look by pulling the hair up a bit at the crown, not too exaggerated but to add a little height.

** Photos Courtesy of Charles Sykes for Redken **

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