Too beautiful: Fornasetti Profumi per La Casa


A Milanese painter, sculptor, interior decorator, engraver of books and a creator of more than 11,000 products, Piero Fornasetti was a serious talent in his time. His son Barnaba Fornasetti has inherited and continued the Fornasetti tradition for the past twenty years, and luckily for fans like me, he has turned his attention towards the notion of home fragrance. The first collection of Fornasetti Profumi per La Casa transcends the obvious and transforms it into the truly magical.
The collection encompasses various home scenting devices from the ubiquitous scented candle – a favourite of mine - and boxed incense sticks through to room sprays and ceramic globe diffusers for incense, perfumed oil or scented rocks. Each object has a clearly defined purpose and can be re-used, given an alternative use, or added to a Fornasetti collection.
A unique aspect of Fornasetti Profumi Per La Casa collection is that it offers only ONE scent, ‘Otto’ that transcends time, season, gender and borders. The customer is then able to select the method or design that is the most appropriate for their house.
The scent was created by master perfumier Olivier Polge, who is responsible for Flower Bomb by Viktor & Rolf and‘Dior Homme amongst many other popular scents. The fragrance for Fornasetti Profumi came out of his love and his personal collection of Fornasetti and is his first home fragrance.
The candles are crafted using a 100 per cent vegetal wax recipe by the manufacturing arm of Historic French Candle maker and huge favourite of mine, Cire Trudon. And, the incense items have been carefully created by renowned Japanese manufacturer Nippon Kodo, purveyor of incense to the Japanese Imperial Court since 430 years ago. Clearly Barnaba has gone to the best to create the best, and this is one home collection that has got me seriously excited.
Fornasetti’s most recent re-invention and creation is available exclusively in New Zealand at WORLD Beauty Stores, and I suggest you pay a visit to check it out ASAP. Just beautiful.

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