Makeup how to: M.A.C Cosmetics for KNUEFERMANN, NZFW 16




When I mention the names “TK Store” and the label Turet Knuefermann to most women, the first thing that comes to mind is sexy. Elegant yet sensual styles that can work for any woman, and quality that lasts. And lasts.
Designer Turet crafts clothes that make a woman feel sexy and powerful for sure, but they are also completely effortless to wear – and the two don’t usually go to easily together. They are always the first pieces I go to in my wardrobe when I am heading overseas due to their insane portability and power to repel creases no matter how long the flight time, and most of her styles can be dressed down for day and then waaaaaay up at night depending on the way you want your getaway to roll out. Dresses worn multiple ways are another concept that has been on the Knuefermann menu for a while too  - some of her styles even come with instructions and yep, the possibilities are endless.
At the end of last year the designer celebrated 10 years’ in the business of running her own, highly successful standalone stores, including her iconic Brown Street store under the TK Store banner that opened way back in 2005. Her newest boutique, called just Knuefermann, extends her brand even further. You’ll find it in the historic Kauri Timber building on Fanshawe Street, and it is a true joy to behold. Architecture firm Fearon Hay created a space there that reflects a luxury consumer experience along with European style and the clean lines that the brand is known for, and it's a completely unique shopping destination.
The sparkling new concept store was also the venue to the Knuefermann show during last week’s New Zealand Fashion Week, and it goes without saying that the collection was absolutely flawless. Want it all, and ASAP.
Athena Pessione for M.A.C Cosmetics created the makeup look to work with the sexy, minimalist style, with the inspiration described by the talented artist as “raw, refined textures embracing luxe femininity”. It was joyously wearable, and I got the low down on how to recreate the look at home:
Face: M.A.C Studio Waterweight SPF 30 Foundation was used as a base, with Cream Colour Base in Tint buffed onto the lower cheekbone. Prep + Prime Transparent Finishing Powder was then used to set.
Eyes: Pro Longwear Paint Pots in Groundwork and Quite Natural were buffed on to the lid, before Eye Kohl in Teddy was used along the waterline. Pro Longwear Paint Pot in Quite Natural was then applied underneath the eye, mixed wih with Lipglass in Clear. Pro Longwear Brow Set in Brown Ebony was used to keep brows perfectly in line.
Lips: Lipstick in Retro was used with Lipmix in Deep Tone Nude applied over top.
Nails: Studio Nail Lacquer in Skin with Studio Matte Overlacquer.

Photos by Olivia Hemus for M.A.C Cosmetics


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