Monday, January 19, 2015

Beauty news: the arrival of M.A.C Viva Glam Miley Cyrus



At the end of last year the inimitable Ms. Miley Cyrus was unveiled as the new spokesperson for M.A.C's Viva Glam collection, and given the task of creating two lip products with the brand from which 100 per cent of profits will go to the MAC AIDS Fund.
Previous Viva Glam spokesmodels have included Rihanna, Nicki Minaj and Lady Gaga, who have all put their own stamp on the brand's cult Lipglass and Lipstick formulas. Cyrus has, true to form, transformed the two products into sparkling pink - accompanied by a campaign with make-up by Lucia Pieroni. 
"Going #VIVAGLAM with @MACcosmetics. Look for my lipstick in early 2015," Cyrus tweeted last year. "Every cent from the sales of my #VIVAGLAM shade will go to @MACAIDSFund to help people affected by HIV."
I was sent some samples to play with just before Christmas, my opinions on which were strictly embargoes until this week… and my verdict? Absolutely killer – another great Viva Glam collab and one that is guaranteed to sell like wildfire and benefit people living with or effected by HIV in our community. Both products are universally flattering and as impactful as you want them to be as well, so will appeal to M.A.C and Miley fans everywhere.
Viva Glam Miley Cyrus Lipstick is a Hot Pink (Amplified) and Viva Glam Miley Cyrus Lipglass is a Hot Pink With Sparkling Pearl Shimmer. Both are available February 12, 2015 at all authorized M.A.C locations.

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