Beauty news: skinbetter science joins L’Oréal Groupe

If you’ve been to a aesthetician or medispa worth its salt over the last few years, chances are high that cutting-edge medical aesthetic skincare brand, skinbetter science has featured in their homecare lineup. Now, in huge news for the brand, it has officially been welcomed by L’Oréal Groupe into its Dermatological Beauty (LDB) division. The strategic inclusion significantly augments L’Oréal’s presence within the dermo-cosmetic skincare sector, reinforcing its commitment to innovation and excellence across Australia and New Zealand.
Recognised globally for its scientific innovation and proven results, skinbetter science is designed not only for consumers seeking visible skin transformation but also for clinics looking to elevate treatment outcomes and client satisfaction.
Since its debut in the United States in 2016, the science-driven, results-focused brand has disrupted the aesthetics industry with breakthrough technologies and formulations that are both transformative and luxurious. Backed by a team of pharmaceutical scientists, the brand has received more than 50 prestigious industry awards globally, including Allure’s Best of Beauty and recognition from Vogue, InStyle, Marie Claire, and more.
Hero products include one of my all-time favourites, Alto Advanced Defense and Repair Serum (a powerful antioxidant serum), AlphaRet Overnight Cream (a revolutionary retinoid treatment that combines retinoid with lactic acid for visible rejuvenation with minimal irritation) and Even Tone Skin Tone Correcting Serum (a multi-action skin serum that delivers a dramatic reduction in the appearance of hyperpigmentation). My newest favourite is the Trio Luxe Moisture Treatment, a triple action formula that works to support the skin barrier and improve hydration. The very rich, velvety texture has to be experienced to be believed, and yes, it plays beautifully with makeup! All are cult favourites internationally with good reason, and the brand’s increased profile Down Under will definitely see them embraced by a whole new legion of instant fans.
“Kiwi consumers are highly educated when it comes to skincare, and they’re seeking products that not only feel indulgent but deliver results. skinbetter science offers exactly that – proven innovation and efficacy backed by research,” says Penelope Thornett, General Manager LDB. “We are thrilled to welcome skinbetter science to the family. It is the perfect complement to our brand portfolio and will contribute to L’Oréal’s long-standing mission to pioneer health and beauty with advanced, science-backed skincare.”
Dr Anne Collins, Plastic and Reconstructive Surgeon and long-term stockist of skinbetter science, says she is excited by what this means for the future of advanced skincare.“My commitment to providing the best possible care for my patients drives every decision I make, including the products I recommend. I’ve proudly stocked skinbetter science in my practice for several years, having witnessed firsthand the transformative results and the brand’s unwavering dedication to scientific innovation in skincare.”
“This new chapter with skinbetter science joining the L’Oréal family is incredibly exciting and marks a significant moment for individuals seeking advanced skincare solutions. I look forward to continuing this journey and seeing the remarkable advancements that will undoubtedly emerge under the new distribution,” she says.
Exclusively available through medical aesthetic clinics across New Zealand to ensure expert guidance and personalised care, skinbetter science products are supported by rigorous cosmeto-clinical studies, ensuring both consumers and clinic practitioners have confidence in the results. Put simply: the hype around this brand is real, and I for one am excited to try more of their considerable offering and reap the rewards!