Wednesday, December 19, 2012

Christmas countdown: a trip to Jo Malone’s fragrant wonderland


No Christmas countdown would be complete without a shout out to the wonderful Jo Malone, whose stores and fragrances fill me with utter delight every time!
As well as being purveyors of simply beautiful, luxurious fragrances, Jo Malone is also the place to go for a very special experiential treat – one I experienced earlier this year at their Britomart, Auckland store. They offer complimentary personalised Fragrance Combining consultations all year round at their in-store Tasting Bar, which include a luxurious hand and arm massage and fragrance samples. It’s the perfect introduction to the brand for those who haven’t experienced its unabashed gorgeousness, as well as a treat for their customers and a chance to explore the possibilities of fragrance combination. The combos I discovered in just under an hour were inspired and totally original - it was like walking out with a wardrobe of new scents, just by playing with my existing favourites! The store can host up to three customers at a time at the Tasting Bar (bookings essential) – making it the perfect outing when celebrating a birthday or special occasion – and also offer parties of up to 15 a private evening in the store complete with canapés and champagne upon arrangement. To say the whole process would be a true treat would definitely be an understatement – these need to be experienced to be believed!
But back to the seasonal tip - their Christmas gift options are always coveted, and early 2013 will also see the launch of Earl Grey & Cucumber Cologne (a very popular Limited Edition which is returning permanently) and English Pear & Freesia Body & Hand Lotion, so gift vouchers are also a brilliant idea. I think I can safely say that no Jo Malone gift was ever unappreciated - so get in there and get shopping! 

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