Power of PREVAGE to the rescue once again



When PREVAGE first hit the beauty scene all those years ago, the roar of excitement it created could be heard around the world and showed no sign of letting up. A few years later the brand could have happily been sitting back on its laurels enjoying the success of those first few product releases, but instead it’s stayed at the head of the pack in terms of research and constant innovation.
The latest two additions to the highly sought after range are their brand spanking new PREVAGE Eye Advanced Anti-aging Serum and PREVAGE Eye Ultra Protection Anti-aging Moisturizer SPF 15, which target one of the first places on the face to show their age. All the cumulative effects of genetic, lifestyle and environmental influences seem to play out in this small and fragile area of the face, from fine lines and crow’s feet, to dark circles, puffiness, crepiness, discolourations, redness and irritation. When it comes to eyecare, Idebenone – the key ingredient in PREVAGE – has been show to really make a difference. The new PREVAGE Eye formulas deliver their exclusive advanced Idebenone technology straight to your eye area, to protect skin from all three types of damaging free radical reactions. They help reverse visible signs of aging in the eye area, reduce the appearance of fine lines, wrinkles, crow’s feet and sun damage, target puffiness and dark circles and lastly, brighten the look of skin as they soothe and moisturise. Elizabeth Park, Executive Vice President Global Marketing and General Manager Elizabeth Arden USA has said that the new PREVAGE eye formulas have been developed to be targeted and highly effective skincare treatments as individual products, as well as used together in a regimen. “The textures and formulas have been developed specifically so that they work together synergistically to combat the signs of aging around the eyes, but also address different needs and concerns of the eye area.”
The Advanced Anti-aging Serum is for those who want intensive visible correction to their skin’s appearance, and help fighting those pesky aging signs. The powerful anti-aging serum combines advanced Idebenone technology with a complex of highly restorative ingredients to transform the look of skin around the eyes, providing intense environmental protection and visible correction to skin’s appearance. Next up, the Ultra Protection Anti-aging Moisturizer SPF 15 is a multi-defense eye cream that provides serious environmental protection, all day intensive moisture and encapsulated sunscreens. The nourishing, emollient formula is the first ever eye cream with both broad-spectrum SPF protection and revolutionary Idebenone. For optimal results, the creators of the two super products recommend that you use them together. Slap the Advanced Anti-aging Serum morning and night on cleansed skin, and then in the morning, follow with the Eye Ultra Protection Anti-aging Moisturizer SPF 15 to moisturise and protect skin from sun and harsh environmental aggressors that can damage and dehydrate the delicate skin around the eyes. And if you’re a sensitive skinned, contact lens wearer like me, you’ll be pleased to know that both products have been ophthalmologist and dermatologist tested.
Congratulations PREVAGE, you’ve done it again!

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